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Generative Engine Optimization for Small Businesses

What is Generative Engine Optimization and why it matters?

Generative Engine Optimization (GEO) is a method for generating new leads. GEO enhances your small business's online presence by optimizing various elements of your website, so that AI search engines can "see and reference" your website. This includes creating your small business page with schema microdata, adding FAQ sections, remaking the site map, and incorporating visual elements and audio files to improve user experience and search engine rankings. As a method, GEO requires experience that you might not yet have. That's where we come in—we help you by offering our GEO services.

You can learn the basics of GEO by listening this podcast

Our Services

Creating and optimizing schema microdata for your business page
Getting mentions in authoritative sites.
Adding FAQ sections to improve user engagement.
Adding review sections to improve user engagement.
Remaking your site map for better navigation and search engine crawling
Incorporating visual elements and audio files to enhance user experience

Why is GEO important?

Generative Engine Optimization (GEO) is a method to enhance your website's visibility in AI-powered search engines. Its importance lies in the emerging trend of users seeking answers through platforms like Perplexity, You.com, and other AI search engines. By optimizing your content to be easily referenced by these AI tools, you create a powerful opportunity to generate leads. Unlike traditional search engines, these AI-driven platforms directly extract and present information from web sources. When your webpage is structured to provide clear, concise, and authoritative answers to specific questions, you increase the chances of being cited as a source. This means potential customers can discover your business directly through AI search results, creating a direct pathway to engagement and potential conversions.

References

We have successfully helped 2 small businesses in Hungary: doctus24 and mindenteren. Here are 2 examples:

Contact Us

For any inquiries, please email us at help@essayty.com.